Dr Margaret Fletcher

  • Senior Lecturer in International Business (Management)

Biography

Since completing her PhD at the University of Glasgow in 2007, Margaret has contributed to the development of a stream of knowledge on international entrepreneurship and internationalisation. Her PhD focused on the learning processes involved in internationalisation efforts and was sponsored by Scottish Enterprise. Her contribution to this field was acknowledged in an award for the paper that made the most contribution to the practice of International Marketing in the Journal of International Marketing (2013).

Margaret and member of the executive committee for the Academy of International Business, UK and Ireland Chapter is Doctoral Colloquium Convener for the AIB annual conference.

Margaret’s research actively engages with practitioners in developing a research agenda and is of importance to business practitioners and policy makers. She is co-chair of the Institute of Small Business and Entrepreneurship, Entrepreneurial Learning Practice and Policy Special Interest Group, where a series of nation-wide knowledge exchange workshops are held which records outputs in videos and practitioner guides.

Further information: Entrepreneurial Learning Policy and Practice Group

Margaret has been First Year Course Convenor of the Business and Management degree since 2009 and is currently Programme Convenor for the MSc International Business and Entrepreneurship (IBE). Prior to this, Margaret lectured in Small Business and Enterprise at the University of Stirling where she was Director of the MSc in Entrepreneurial Studies (distance learning) and Director of Graduate Enterprise.

Margaret’s research interests and publications include the financing of small firms and graduate entrepreneurship. She also won first prize in the Scottish Enterprise case writing competition for Teaching Case Studies of Entrepreneurial Scottish Companies.


Research interests

Margaret is a member of the International Business and Enterprise research cluster.

Areas of expertise:

  • International entrepreneurship
  • International marketing 
  • International business 
  • Entrepreneurship 
  • Enterprise policy 
  • Engaged scholarship

Knowledge needed for international business 

 


Publications

List by: Type | Date

Jump to: 2019 | 2018 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2004 | 2002 | 2000 | 1999 | 1996 | 1995 | 1994
Number of items: 30.

2019

Schembri, J., Tang, Y. K. , Fletcher, M. and Dimitratos, P. (2019) How do European trade promotion organisations manage their stakeholders? International Business Review, 28(6), 101595. (doi: 10.1016/j.ibusrev.2019.101595)

2018

Fletcher, M., Zhao, Y., Plakoyiannaki, E. and Buck, T. (2018) Three pathways to case selection in International Business: a twenty–year review, analysis and synthesis. International Business Review, 27(4), pp. 755-766. (doi: 10.1016/j.ibusrev.2017.12.004)

Fletcher, M., Dimitratos, P. and Young, S. (2018) How can academic-policy collaboration become more effective? A stewardship approach to academic-policy engaged scholarship: the case of SME internationalisation. Transnational Corporations, 25(1), pp. 23-41.

2016

Dimitratos, P., Buck, T., Fletcher, M. and Li, N. (2016) The motivation of international entrepreneurship: the case of Chinese transnational entrepreneurs. International Business Review, 25(5), pp. 1103-1113. (doi: 10.1016/j.ibusrev.2016.01.012)

Fletcher, M., Young, S. and Dimitratos, P. (2016) Making research more policy relevant: A Longitudinal case study of engaged scholarship. In: Tüselmann, H., Buzdugan, S., Cao, Q., Freund, D. and Golesorkhi, S. (eds.) Impact of International Business: Challenges and Solutions for Policy and Practice. Series: Academy of International Business Book Series. Palgrave Macmillan: London, pp. 201-219. ISBN 9781137569455

2015

Plakoyiannaki, E., Fletcher, M., Buck, T. and Zhao, Y. (2015) Demystifying Case Study Selection in International Business Research. In: British Academy of Management Conference 2015, Portsmouth, UK, 8-10 Sept 2015,

2014

Plakoyiannaki, E., Fletcher, M., Buck, T. and Zhao, Y. (2014) Demystifying Case Study Selection in International Business Research. In: 40th EIBA Annual Conference, Uppsala, Sweden, 11-13 Dec 2014,

2013

Dimitratos, P., Li, N., Fletcher, M. and D'Angelo, A. (2013) A Review of Current International Business and International Entrepreneurship Research and its Policy-making Implications. Final report. Project Report. Scottish Development International / Scottish Enterprise. (Unpublished)

Fletcher, M., Harris, S. and Richey, G. (2013) Internationalization knowledge: what, why, where and when? Journal of International Marketing, 21(3), pp. 47-71. (doi: 10.1509/jim.12.0121)

2012

Fletcher, M. and Harris, S. (2012) Knowledge acquisition for the internationalization of the smaller firm: content and sources. International Business Review, 21(4), pp. 631-647. (doi: 10.1016/j.ibusrev.2011.07.008)

2011

Fletcher, M. and Loane, S. (2011) Introduction to the Special Issue, International entrepreneurship: areas for future research. Journal of Small Business and Enterprise Development, 18(3), pp. 410-428.

Fletcher, M. and Plakoyiannaki, E. (2011) Case selection in international business: key issues and common misconceptions. In: Marschan-Pierkkari, R. and Welch, C. (eds.) Rethinking the Case Study in International Business and Management Research. Edward Elgar: Cheltenham, UK, pp. 171-192. ISBN 9781848441842

Fletcher, M. and Prashantham, S. (2011) Knowledge assimilation processes of rapidly internationalising firms: longitudinal case studies of Scottish SMEs. Journal of Small Business and Enterprise Development, 18(3), pp. 475-501. (doi: 10.1108/14626001111155673)

2010

Fletcher, M. (2010) The role of knowledge and learning in the internationalisation of SMEs: issues for international entrepreneurship. Enterprising Matters, Spring,

Fletcher, M. and Plakoyiannaki, E. (2010) Sampling in case study research. In: Mills, A.J., Durepos, G. and Wiebe, E. (eds.) Encyclopaedia of Case Study Research. Sage: Thousand Oaks, CA, USA, pp. 837-840. ISBN 9781412956703

2009

Jones, M. V., Dimitratos, P. , Fletcher, M. and Young, S. (Eds.) (2009) Internationalization, Entrepreneurship And The Smaller Firm: Evidence From Around The World. Edward Elgar: Cheltenham. ISBN 9781847208309

Fletcher, M. (2009) Knowledge assimilation processes of internationalising SMEs: Assimilating new knowledge. In: Fink, M. and Kraus, S. (eds.) Management of Small and Medium Enterprises. Series: Routledge Studies in Small Business (15). Routledge: London, UK, pp. 245-262. ISBN 9780415467247

Fletcher, M. (2009) Learning processes in the development of absorptive capacity of internationalising SMEs. In: Jones, M.V., Dimitratos, P., Fletcher, M. and Young, S. (eds.) Internationalization, Entrepreneurship and The Smaller Firm: Evidence From Around The World. Edward Elgar: Cheltenham, pp. 73-90. ISBN 9781847208309

2008

Bruns, V. and Fletcher, M. (2008) Banks' risk assessment of Swedish SMEs. Venture Capital, 10(2), pp. 171-194. (doi: 10.1080/13691060801946089)

2007

Young, S., Fletcher, M. and Dimitratos, P. (2007) Scottish Enterprise Global Companies Programme Longitudinal Evaluation Study. Project Report. University of Glasgow, Glasgow.

2004

Deakins, D., Ram, M., Smallbone, D. and Fletcher, M. (2004) Ethnic minority entrepreneurs and the commercial banks in the UK: access to formal sources of finance anddecision-making by their bankers. In: Stiles, C. H. and Galbraith, C. S. (eds.) Ethnic Entrepreneurship: Structure and Process. Series: International research in the business disciplines (4). JAI Press, pp. 293-314. ISBN 9780762310333

2002

Deakins, D., Ram, M., Smallbone, D., Baldock, R., Fletcher, M. and Jones, T. (2002) Ethnic Minority Businesses in the UK: Access to Finance and Business Support. Project Report. British Bankers' Association. (Unpublished)

Fletcher, M. and Harris, S. (2002) Seven aspects of strategy formation: exploring the value of planning. International Small Business Journal, 20(3), pp. 297-314. (doi: 10.1177/0266242602203004)

2000

Harris, S., Forbes, T. and Fletcher, M. (2000) Taught and enacted strategic approaches in young enterprises. International Journal of Entrepreneurial Behaviour and Research, 6(3), pp. 125-145. (doi: 10.1108/13552550010346217)

1999

Fletcher, M. (1999) Promoting entrepreneurship as a career option - the graduate enterprise programme. Journal of European Industrial Training, 23(3), pp. 127-139. (doi: 10.1108/03090599910261808)

1996

Fletcher, M. (1996) How bank managers make lending decisions to small firms. In: Blackburn, R. and Jennings, P. (eds.) Small Firms: Contributions to Economic Regeneration. Paul Chapman: London. ISBN 1853963399

1995

Fletcher, M. (1995) Bank Managers Lending Decisions to Small Firms. Project Report. Scottish Enterprise Foundation. (Unpublished)

Fletcher, M. (1995) Decision making by Scottish bank managers. International Journal of Entrepreneurial Behaviour and Research, 1(2), pp. 37-53. (doi: 10.1108/13552559510090613)

1994

Smith, M. (1994) Review of the Graduate Enterprise Programme in Scotland. Project Report. New Ventures Team, Scottish Enterprise. (Unpublished)

Smith, M. (1994) Graduate Enterprise Programme. In: Jain, G.J. and Gupta, D. (eds.) New Initiatives in Entrepreneurship Education and Training. Entrepreneurship Development Institute of India, pp. 23-40.

This list was generated on Thu Apr 2 11:39:42 2020 BST.
Jump to: Articles | Book Sections | Edited Books | Research Reports or Papers | Conference Proceedings
Number of items: 30.

Articles

Schembri, J., Tang, Y. K. , Fletcher, M. and Dimitratos, P. (2019) How do European trade promotion organisations manage their stakeholders? International Business Review, 28(6), 101595. (doi: 10.1016/j.ibusrev.2019.101595)

Fletcher, M., Zhao, Y., Plakoyiannaki, E. and Buck, T. (2018) Three pathways to case selection in International Business: a twenty–year review, analysis and synthesis. International Business Review, 27(4), pp. 755-766. (doi: 10.1016/j.ibusrev.2017.12.004)

Fletcher, M., Dimitratos, P. and Young, S. (2018) How can academic-policy collaboration become more effective? A stewardship approach to academic-policy engaged scholarship: the case of SME internationalisation. Transnational Corporations, 25(1), pp. 23-41.

Dimitratos, P., Buck, T., Fletcher, M. and Li, N. (2016) The motivation of international entrepreneurship: the case of Chinese transnational entrepreneurs. International Business Review, 25(5), pp. 1103-1113. (doi: 10.1016/j.ibusrev.2016.01.012)

Fletcher, M., Harris, S. and Richey, G. (2013) Internationalization knowledge: what, why, where and when? Journal of International Marketing, 21(3), pp. 47-71. (doi: 10.1509/jim.12.0121)

Fletcher, M. and Harris, S. (2012) Knowledge acquisition for the internationalization of the smaller firm: content and sources. International Business Review, 21(4), pp. 631-647. (doi: 10.1016/j.ibusrev.2011.07.008)

Fletcher, M. and Loane, S. (2011) Introduction to the Special Issue, International entrepreneurship: areas for future research. Journal of Small Business and Enterprise Development, 18(3), pp. 410-428.

Fletcher, M. and Prashantham, S. (2011) Knowledge assimilation processes of rapidly internationalising firms: longitudinal case studies of Scottish SMEs. Journal of Small Business and Enterprise Development, 18(3), pp. 475-501. (doi: 10.1108/14626001111155673)

Fletcher, M. (2010) The role of knowledge and learning in the internationalisation of SMEs: issues for international entrepreneurship. Enterprising Matters, Spring,

Bruns, V. and Fletcher, M. (2008) Banks' risk assessment of Swedish SMEs. Venture Capital, 10(2), pp. 171-194. (doi: 10.1080/13691060801946089)

Fletcher, M. and Harris, S. (2002) Seven aspects of strategy formation: exploring the value of planning. International Small Business Journal, 20(3), pp. 297-314. (doi: 10.1177/0266242602203004)

Harris, S., Forbes, T. and Fletcher, M. (2000) Taught and enacted strategic approaches in young enterprises. International Journal of Entrepreneurial Behaviour and Research, 6(3), pp. 125-145. (doi: 10.1108/13552550010346217)

Fletcher, M. (1999) Promoting entrepreneurship as a career option - the graduate enterprise programme. Journal of European Industrial Training, 23(3), pp. 127-139. (doi: 10.1108/03090599910261808)

Fletcher, M. (1995) Decision making by Scottish bank managers. International Journal of Entrepreneurial Behaviour and Research, 1(2), pp. 37-53. (doi: 10.1108/13552559510090613)

Book Sections

Fletcher, M., Young, S. and Dimitratos, P. (2016) Making research more policy relevant: A Longitudinal case study of engaged scholarship. In: Tüselmann, H., Buzdugan, S., Cao, Q., Freund, D. and Golesorkhi, S. (eds.) Impact of International Business: Challenges and Solutions for Policy and Practice. Series: Academy of International Business Book Series. Palgrave Macmillan: London, pp. 201-219. ISBN 9781137569455

Fletcher, M. and Plakoyiannaki, E. (2011) Case selection in international business: key issues and common misconceptions. In: Marschan-Pierkkari, R. and Welch, C. (eds.) Rethinking the Case Study in International Business and Management Research. Edward Elgar: Cheltenham, UK, pp. 171-192. ISBN 9781848441842

Fletcher, M. and Plakoyiannaki, E. (2010) Sampling in case study research. In: Mills, A.J., Durepos, G. and Wiebe, E. (eds.) Encyclopaedia of Case Study Research. Sage: Thousand Oaks, CA, USA, pp. 837-840. ISBN 9781412956703

Fletcher, M. (2009) Knowledge assimilation processes of internationalising SMEs: Assimilating new knowledge. In: Fink, M. and Kraus, S. (eds.) Management of Small and Medium Enterprises. Series: Routledge Studies in Small Business (15). Routledge: London, UK, pp. 245-262. ISBN 9780415467247

Fletcher, M. (2009) Learning processes in the development of absorptive capacity of internationalising SMEs. In: Jones, M.V., Dimitratos, P., Fletcher, M. and Young, S. (eds.) Internationalization, Entrepreneurship and The Smaller Firm: Evidence From Around The World. Edward Elgar: Cheltenham, pp. 73-90. ISBN 9781847208309

Deakins, D., Ram, M., Smallbone, D. and Fletcher, M. (2004) Ethnic minority entrepreneurs and the commercial banks in the UK: access to formal sources of finance anddecision-making by their bankers. In: Stiles, C. H. and Galbraith, C. S. (eds.) Ethnic Entrepreneurship: Structure and Process. Series: International research in the business disciplines (4). JAI Press, pp. 293-314. ISBN 9780762310333

Fletcher, M. (1996) How bank managers make lending decisions to small firms. In: Blackburn, R. and Jennings, P. (eds.) Small Firms: Contributions to Economic Regeneration. Paul Chapman: London. ISBN 1853963399

Smith, M. (1994) Graduate Enterprise Programme. In: Jain, G.J. and Gupta, D. (eds.) New Initiatives in Entrepreneurship Education and Training. Entrepreneurship Development Institute of India, pp. 23-40.

Edited Books

Jones, M. V., Dimitratos, P. , Fletcher, M. and Young, S. (Eds.) (2009) Internationalization, Entrepreneurship And The Smaller Firm: Evidence From Around The World. Edward Elgar: Cheltenham. ISBN 9781847208309

Research Reports or Papers

Dimitratos, P., Li, N., Fletcher, M. and D'Angelo, A. (2013) A Review of Current International Business and International Entrepreneurship Research and its Policy-making Implications. Final report. Project Report. Scottish Development International / Scottish Enterprise. (Unpublished)

Young, S., Fletcher, M. and Dimitratos, P. (2007) Scottish Enterprise Global Companies Programme Longitudinal Evaluation Study. Project Report. University of Glasgow, Glasgow.

Deakins, D., Ram, M., Smallbone, D., Baldock, R., Fletcher, M. and Jones, T. (2002) Ethnic Minority Businesses in the UK: Access to Finance and Business Support. Project Report. British Bankers' Association. (Unpublished)

Fletcher, M. (1995) Bank Managers Lending Decisions to Small Firms. Project Report. Scottish Enterprise Foundation. (Unpublished)

Smith, M. (1994) Review of the Graduate Enterprise Programme in Scotland. Project Report. New Ventures Team, Scottish Enterprise. (Unpublished)

Conference Proceedings

Plakoyiannaki, E., Fletcher, M., Buck, T. and Zhao, Y. (2015) Demystifying Case Study Selection in International Business Research. In: British Academy of Management Conference 2015, Portsmouth, UK, 8-10 Sept 2015,

Plakoyiannaki, E., Fletcher, M., Buck, T. and Zhao, Y. (2014) Demystifying Case Study Selection in International Business Research. In: 40th EIBA Annual Conference, Uppsala, Sweden, 11-13 Dec 2014,

This list was generated on Thu Apr 2 11:39:42 2020 BST.

Grants

2016: PI ESRC Festival of Social Science, Doing International Business: Acquiring Knowledge, Learning and Networks awarded (£500)

2013 – 2015: BA/Leverhulme grant, Case Study Sampling: A Study of Practices in International Business (£9511.00), Ref. 40103100

2008 – 2009: ESRC Post-Doctoral Research Grant (PI): Learning Processes of Internationalising firms (£61,973), Ref. PTA-026-27-1818


Supervision

Current PhD students

Nur Izzati binti Mohamad Anuar 
Thesis title: Inward-Outward Internationalization in Small-Medium Enterprises (SMEs): Learning Approach
Co-supervisor: Professor Pavlos Dimitratos

Ghaniya Al-hatmi
Thesis title: The role of entrepreneurial orientation in international Omani SMEs performance, and moderating role of network relationships
Co-supervisor: Professor Pavlos Dimitratos

Joe Schembri 
Thesis title: How does the organizational structure of SMEs affect the process of international opportunity recognition, evaluation and exploitation?
Co-supervisors: Professor Pavlos Dimitratos, Professor Trevor Buck

Xiaofei Zhou
Thesis title: Exploring the role of Social Capital in Promoting Knowledge Transfer: Evidence from International Collaboration in the China Pharmaceutical Sector
Co-supervisor: Kwan Tang

Honglan Yu
Thesis title: INVs’ Post-entry speed slow down: a learning perspective
Co-supervisor: Professor Trevor Buck

Completed PhD students

Nicolas Li
Thesis title: The Internationalisation of Chinese Transnational Entrepreneurial Firms: A Comparative Study with Indigenous Counterparts in Canada and UK
Co-supervisor: Professor Pavlos Dimitratos, Professor Trevor Buck


Teaching

Postgraduate taught

  • Market Analysis (MSc) 
  • Specialist research methods (MSc)
  • Internationalisation, Entrepreneurship and Innovation (MSc)
  • Export Marketing (MSC)
  • International Management Solution projects (MSc)

Undergraduate

  • Entrepreneurship (undergraduate) 
  • Management for Accountants (undergraduate)
  • Business and Management: 1B Marketing

Supervision

  • Honours
  • MBA
  • MSc dissertations

Assessment

Undergraduate and MSc levels, which include assignments, examinations, project reports, dissertations, and internal PhD examiner.

External examiner

  • The University of Edinburgh (2013-2017)
  • Anglia Ruskin (2013-2015)

PhD external examining

The Universities of Edinburgh and Strathclyde


Additional information

International Business and Enterprise (IBE)

Margaret is a member of the International Business and Enterprise (IBE) research cluster at the Adam Smith Business School and specialises in Knowledge acquisition and learning. IBE is a community for multidisciplinary study in internationalisation and enterprise with a worldwide network of internationally acclaimed scholars.

Entrepreneurial Learning: Growth and Internationalisation

As part of this research cluster, Margaret has chaired a Knowledge exchange workshop on Entrepreneurial Learning: Growth and Internationalisation in collaboration with The Institute for Small Business and Entrepreneurship (ISBE).

Video: Entrepreneurial Learning: Growth and Internationalisation workshop

Further information: ISBE Special Interest Group: Entrepreneurial Learning Practice and Policy (ELPP) 

Succeeding in China

Margaret co-chaired a Business Forum with the Edinburgh University Business School, titled International Enterprise Forum - Succeeding in China: Knowledge and Networks.

Video: Succeeding in China - Knowledge and Networks 

Notes: Succeeding in China – the lessons of experience (pdf, 114kb) 

S. Tamer Cavusgil Award 2013

The article by Margaret published in the Journal of International Marketing was selected for the 2013 Tamer Cavusgil Award 2013 as making the most significant contribution to the advancement of the practice of international marketing management.

Fletcher, M., Harris, S. and Richey, G. (2013) ‘Internationalization knowledge; Who, What, Why and When?’, Journal of International Marketing, Vol. 21, No. 3, pp. 47-71.

Visiting lecturer

ESCEM Business School, Poitiers, France from 2012-2016

Guest speaker

2018: National Trade Academy Programme - Global Trade and Investment Seminar

2015: PhD Workshop, University of Lancaster: “Case study selection and sampling”

2014: Brunel University research seminar, “Learning for Internationalisation – linking theory and practice”

Assessor

ESRC and Social Sciences and Humanities Research Council (SSHRC) Canada.

Women Entrepreneurship Week 

Margaret supports Women Entrepreneurship Week by sharing three important steps to consider before starting your own business. #WEW19

Women Entrepreneurship Week



Dr Margaret Fletcher, Senior Lecturer in International Business

Room 204D,, Management,, Adam Smith Business School, West Quadrangle, Glasgow G12 8QQ,