This course introduces the theory and practice of entrepreneurship, focusing on how to identify, evaluate and exploit opportunities to create value in new and existing firms. A blended-learning and interactive environment allows students to practically engage in the new venture creation process around their ideas.

11 x 2-hour weekly workshop

Please refer to MyCampus for timetable.

MGT1003 - Entrepreneurship 1A: Corporate Entrepreneurship

MGT1004 - Entrepreneurship 1B: New Venture Planning

Taking a blended-learning approach, the aim of this course is to introduce (predominantly) non-business students to the core concepts of entrepreneurship. In particular, the course will combine entrepreneurship theory and practice to illustrate the role of entrepreneurs in value creation. The course also provides students with practical experience in designing and analysing a new venture, enabling them to develop skills in research, analysis, communication, planning and collaboration, as well as the opportunity to reflect on how entrepreneurship aligns with their goals

By the end of this course, students will be able to:

1. Design a new venture and analyse the process.

2. Compare the stages of opportunity identification, evaluation and exploitation.

3. Identify and apply tools to support opportunity identification, evaluation and exploitation.

4. Evaluate the role of entrepreneurs in value creation in new ventures and existing firms.

5. Identify how entrepreneurship aligns with their goals.

6. As part of a group, critically reflect upon and apply the concepts and tools associated with starting a new venture.

Students must submit at least 75% by weight of the components (including examinations) of the course's summative assessment.