This course introduces the theory and practice of entrepreneurship, focusing on how to identify, evaluate, and exploit opportunities to create value in new and existing firms. A blended-learning and interactive environment allows students to practically engage in the new venture creation process around their ideas.

11 x 2-hour weekly workshop

Please refer to MyCampus for timetable.

MGT2014 - Entrepreneurship

Taking a blended-learning approach, the aim of this course is to introduce (predominantly) non-business students to the core concepts of entrepreneurship. In particular, the course will combine entrepreneurship theory and practice to illustrate the role of entrepreneurs in value creation. The course also provides students with practical experience in designing and analysing a new venture, enabling them to develop skills in research, analysis, communication, planning and collaboration, as well as the opportunity to reflect on how entrepreneurship aligns with their goals. At the same time, the course provides students with the opportunity to develop teamworking and presentation skills as part of the group assessment. The course will also feature guest entrepreneurs who will deliver guest lectures describing their entrepreneurial journey.

By the end of this course, students will be able to:

1. Design a new venture and analyse the process.

2. Compare the stages of opportunity identification, evaluation, and exploitation.

3. Identify and apply tools to support opportunity identification, evaluation, and exploitation.

4. Evaluate the role of entrepreneurs in value creation in new ventures and existing firms.

5. Identify how entrepreneurship aligns with their goals.

6. Critically reflect upon and apply the concepts and tools associated with starting a new venture.

7. Demonstrate and develop group working skills through preparation and delivery of group presentations.

Students must submit at least 75% by weight of the components (including examinations) of the course's summative assessment.