Glasgow ICURe Discover
Glasgow ICURe Discover is a part-time online market exploration programme for researchers and technicians, with up to £2,500 support for market discovery activities.
This programme aims to enhance market awareness and deepen the understanding of potential technology applications. It contributes to the wider goal of accelerating innovation in the Glasgow region and stimulating long-term economic growth.
The part-time online market discovery programme is developed using the lean startup methodology, which applies the scientific method (hypothesise, test, evaluate) to business ideas. Participants will learn how to use this approach to gauge their potential customers’ opinions about their idea, product, or service. This programme is suitable for participants looking to explore the potential of their early-stage projects or those who require a part-time commitment for market exploration.
Programme Overview
- Up to £2,500 support for testing assumptions and market discovery activities.
- Part-time market discovery spanning 8-11 weeks.
- Training on how to gather market feedback that indicates the next steps for your research and potential for commercialisation.
- Access to our team of experts; we will proactively connect you to our network of entrepreneurs, investors and funders.
- Training in commercial viability using tools such as the Business Model Canvas (BMC).
- Develop an understanding of existing market offerings and competitive landscape for your sector.
- Give a reflective presentation to our panel of experts and gain further traction for your commercialisation plans.
Eligibility
The programme is open to researchers and technicians from any discipline, based in the Glasgow region. Eligible institutions include the University of Glasgow, University of Strathclyde, Glasgow Caledonian University, University of the West of Scotland and the Glasgow School of Art.
To be eligible for the programme the university must own all of the IP, and any interested parties must have the support of their Technology Transfer Office (TTO) to submit an application.
We welcome applicants from University of Glasgow to contact the Glasgow ICURe Discover team via the innovationandenterprise@glasgow.ac.uk mailbox to discuss any outstanding questions they have in advance of starting an application.
Please note it is a pre-requisite to attend ICURe Discover if you wish to apply for ICURe Explore or Exploit.
Project Outcomes
Past participants say that having the ICURe Discover training, support and dedicated time to spend on customer discovery has dramatically changed their perspective on their innovation.
How to Apply
If you are unsure about any aspect of this process, please contact innovationandenterprise@glasgow.ac.uk and ask. We want your application to be as strong and competitive as possible, and our team can advise where appropriate. We will also host virtual/in-person Q&A sessions, where you will have a chance to ask questions.
An online information session took place on the 31st July and the recording can be found here - Glasgow ICURe Discover Information Session Zoom Recording
The password to access the recording is - N9*e5v3V
An in-person Q&A session is taking place 12 -1pm on 20th August at thebeyond, Skypark in Finnieston. Find out more information, and register for a free place at the session here.
Applications must be submitted through the ICURe website. Further details on the programme and how to apply can be found here. Applications should be submitted through the application portal here.
The deadline for applications is 12 noon Thursday 4th September. Applications after this date will not be considered.