Lead Like a Genius: Alumni Book Launch
Published: 26 April 2024
Alumna Melanie van de Velde (MBA 2003, PhD 2018) hosted a book launch for her new guide 'Lead Like a Genius' in the new Adam Smith Business School earlier this month.
Alumna Melanie van de Velde (MBA 2003, PhD in Business Management, 2018) celebrated the launch of her latest book, ‘Lead Like a Genius’, with an author talk, Q&A and networking session in the Hot House of the new Adam Smith Business School building earlier this month.
‘Lead Like a Genius’ is a step-by-step guide based on Melanie’s award-winning research and provides inspirational insights on genuinely effective sustainable leadership, avoiding common sustainability stumbles and how to tackle global issues for far better returns for all.
Melanie has rich and varied experience across different industries, resulting in an impressively packed CV: with her areas of expertise ranging from business coaching to fashion to her MSc in Industrial Engineering.
Founder of Big Tree Global, she has honed her skills over the years to support business leaders to build more powerful sustainability practices into their strategies to achieve higher impact return across the sustainability landscape, improved business growth, productivity and brand value.
Congratulations on your newest venture, Melanie! For more information about Big Tree Global and to purchase your copy of Lead Like a Genius, visit their website.
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Do you have an alumni success story to share? Get in touch at business-alumni@glasgow.ac.uk
First published: 26 April 2024
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