Dr Thomas Anker

  • Senior Lecturer (Management)

Biography

Dr Thomas Anker holds a PhD in business ethics from the University of Copenhagen. He is Senior Lecturer in Marketing at the Adam Smith Business School and currently serves as Management Research and Scholarship Lead. As Head of Department (2016-2019), he was responsible for academic leadership of the Management Subject Area, including curriculum and degree development, assurance of learning, recruitment, workload planning, budget control, performance and development reviews, and line management.

His research interests are social marketing and public health, business ethics and consumer value creation. He has published in journals such as Journal of Business Ethics, European Journal of Marketing, BMJ and BMC Public Health.

Thomas has a longstanding association with the European Management Journal and has served as Associate Editor, Co-Editor-in-Chief and Editor-in-Chief.


Research interests

Thomas is a member of the Marketing research cluster.

Areas of expertise:

  • Social marketing
  • Business ethics
  • Value creation

Publications

List by: Type | Date

Jump to: 2020 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2004
Number of items: 31.

2020

Anker, T. (2020) Autonomy as license to operate: establishing the internal and external conditions of informed choice in marketing. Marketing Theory, (Accepted for Publication)

2019

Fanous, N., Weishaar, H., Hilton, S. and Anker, T. (2019) Intercultural Comparison of Social and Cultural Factors Shaping Adolescents’ Perceptions of Graphic Health Warnings on Cigarette Packages: the Case of the United Kingdom and the State of Qatar. 6th World Social Marketing Conference, Edinburgh, UK, 04-05 Jun 2019.

2018

Fanous, N., Anker, T. , Weishaar, H. and Hilton, S. (2018) How do UK Adolescents Perceive Graphic Health Warning Labels on Cigarette Packages? A Scoping Study. 18th Annual Conference of the Society for Research in Nicotine and Tobacco Europe (SRNT Europe 2018), Munich, Germany, 06-09 Sep 2018.

Macdonald, S. , Cunningham, Y., Patterson, C. , Robb, K. , Macleod, U., Anker, T. and Hilton, S. (2018) Mass media and risk factors for cancer: the under-representation of age. BMC Public Health, 18, 490. (doi: 10.1186/s12889-018-5341-9) (PMID:29695238) (PMCID:PMC5918870)

Gibb, A. and Anker, T. (2018) Learning by Doing: Design and Delivery of Research-Led Experiential Learning with Commercial Corporations. Applied Learning Conference, Singapore, 25-26 Jan 2018.

2017

Anker, T. and Ratner, R. (2017) You Can Lead a Horse to Water, But Can You Make it Drink? Motivating Research Faculty to Engage in Teaching Innovations. AACSB Associate Deans Conference, New Orleans, LA, USA, 06-08 Nov 2017.

Anker, T. B. (2017) Corporate democratic nation-building: reflections on the constructive role of businesses in fostering global democracy. In: Siebert, S. (ed.) Management Research: European Perspectives. Routledge: New York, NY, pp. 141-156. ISBN 9781138721463

Anker, T. B. (2017) Globally European: reflections on EMJ from the incoming Editor-in-Chief. European Management Journal, 35(2), pp. 141-144. (doi: 10.1016/j.emj.2017.03.001)

Anker, T. B. (2017) Corporate democratic nation-building: Reflections on the constructive role of businesses in fostering global democracy. European Management Journal, 35(1), pp. 1-7. (doi: 10.1016/j.emj.2016.12.003)

2016

Anker, T. B. (2016) Analysis of the paternalistic justification of an agenda setting public health policy: the case of tobacco plain packaging. Public Health Ethics, 9(2), pp. 208-228. (doi: 10.1093/phe/phw007)

Anker, T. (2016) It’s Called a Lecture Theatre! Reflections on Large-Class Student Engagement. In: CABS Learning, Teaching & Student Experience 2016, 5th Annual Conference, Birmingham, UK, 26-27 April 2016,

Anker, T. B. (2016) Truth in Marketing: A Theory of Claim-Evidence Relations. Series: Studies in business ethics. Routledge. ISBN 9781138849198

2015

Anker, T. , Brennan, L. and Brogaard Kristensen, D. (2015) Truth in social marketing: applying truth frameworks to the strategic evaluation of social marketing campaigns. In: World Social Marketing Conference, Sydney, Australia, 19-21 Apr 2015,

Anker, T. , Sparks, L., Moutinho, L. and Grönroos, C. (2015) Consumer dominant value creation: a theoretical response to the recent call for a consumer dominant logic for marketing. European Journal of Marketing, 49(3/4), pp. 532-560. (doi: 10.1108/EJM-09-2013-0518)

2014

Anker, T. (2014) Consumer dominant semiotics: aspects of an emerging marketing paradigm. In: 43rd EMAC Conference: Paradigm Shifts & Interactions, Valencia, Spain, 3-6 Jun 2014,

Anker, T. (2014) The revolutionary brand! Preliminary thoughts on the potential role of commercial brands in radical political change. In: 9th Global Brand Conference, Hertfordshire, UK, 9-11 Apr 2014,

Kamin, T. and Anker, T. (2014) Cultural capital theory and strategic directions for social marketing interventions. Journal of Social Marketing, 4(2), pp. 94-110. (doi: 10.1108/JSOCM-08-2013-0057)

2013

Anker, T. (2013) Cool diseases! Inequality of health attention in a social marketing perspective. In: World Social Marketing Conference, Toronto, Canada, 21-23 Apr 2013, (In Press)

Anker, T. (2013) Power to the people: essay on branding and global democracy. In: Varey, R. and Pirson, M. (eds.) Humanistic Marketing. Series: Humanism in business series. Palgave Macmillan. (In Press)

2012

Siebert, S. and Anker, T. (2012) Discovering new worlds: the transformative power of narrative theories in management. In: Narrative Magic: Transformations Through Story-Telling, Glasgow, UK, 5 Nov 2012,

Anker, T.B. , Kappel, K., Eadie, D. and Sandoe, P. (2012) Fuzzy promises: explicative definitions of brand promise delivery. Marketing Theory, 12(3), pp. 267-287. (doi: 10.1177/1470593112451379)

2011

Anker, T.B. and Kappel, K. (2011) Ethical challenges in commercial social marketing. In: Hastings, G., Angus, K. and Bryant, C.A. (eds.) Sage Handbook of Social Marketing. Sage Publications: London, pp. 284-297. ISBN 9781849201889

Anker, T.B. , Sandøe, P., Kamin, T. and Kappel, K. (2011) Health branding ethics. Journal of Business Ethics, 104(1), pp. 33-45. (doi: 10.1007/s10551-011-0887-9)

2010

Anker, T. , Kappel, K. and Sandoe, P. (2010) The liberating power of commercial marketing. Journal of Business Ethics, 93(4), pp. 519-530. (doi: 10.1007/s10551-009-0236-4)

Hastings, G., Brooks, O. , Stead, M., Angus, K., Anker, T. and Farrell, T. (2010) Failure of self regulation of UK alcohol advertising. British Medical Journal, 340, b5650. (doi: 10.1136/bmj.b5650)

Hastings, G., Brooks, O. , Stead, M., Angus, K., Anker, T. and Farrell, T. (2010) "They'll Drink Bucket Loads of the Stuff": An Analysis of Internal Alcohol Industry Advertising Documents. Project Report. Alcohol Education Research Council.

Hastings, G., Brown, A.K. and Anker, T. (2010) Theory in social marketing. In: Baker, M. J. and Saren, M. (eds.) Marketing Theory : a Student Text, 2nd Ed. Sage: London, pp. 330-344. ISBN 9781849204651

Kristensen, D.B., Askegaard, S., Jeppesen, L.H. and Anker, T. (2010) Promoting health, producing moralisms? Advances in Consumer Research, 37, pp. 168-183.

2009

Stead, M., MacKintosh, A. M., McDermot, L., Anker, T. and Adamson, A. (2009) How Do Young People Engage with Food Branding? Project Report. Institute for Social Marketing, Stirling.

Anker, T. (2009) Consumers' use and understanding of food labelling. In: Jacobi, A., Jorgensen, K.M. and Jorgensen, J.F. (eds.) Report to the Danish Parliament, Food and Health Committee. Danish Parliament: Copenhagen, pp. 48-52.

2004

Boysen, T. (2004) Death of a compatibilistic institution. Sats: Northern European Journal of Philosophy, 5(2), pp. 92-104. (doi: 10.1515/SATS.2004.92)

This list was generated on Mon May 25 17:03:56 2020 BST.
Number of items: 31.

Articles

Anker, T. (2020) Autonomy as license to operate: establishing the internal and external conditions of informed choice in marketing. Marketing Theory, (Accepted for Publication)

Macdonald, S. , Cunningham, Y., Patterson, C. , Robb, K. , Macleod, U., Anker, T. and Hilton, S. (2018) Mass media and risk factors for cancer: the under-representation of age. BMC Public Health, 18, 490. (doi: 10.1186/s12889-018-5341-9) (PMID:29695238) (PMCID:PMC5918870)

Anker, T. B. (2017) Globally European: reflections on EMJ from the incoming Editor-in-Chief. European Management Journal, 35(2), pp. 141-144. (doi: 10.1016/j.emj.2017.03.001)

Anker, T. B. (2017) Corporate democratic nation-building: Reflections on the constructive role of businesses in fostering global democracy. European Management Journal, 35(1), pp. 1-7. (doi: 10.1016/j.emj.2016.12.003)

Anker, T. B. (2016) Analysis of the paternalistic justification of an agenda setting public health policy: the case of tobacco plain packaging. Public Health Ethics, 9(2), pp. 208-228. (doi: 10.1093/phe/phw007)

Anker, T. , Sparks, L., Moutinho, L. and Grönroos, C. (2015) Consumer dominant value creation: a theoretical response to the recent call for a consumer dominant logic for marketing. European Journal of Marketing, 49(3/4), pp. 532-560. (doi: 10.1108/EJM-09-2013-0518)

Kamin, T. and Anker, T. (2014) Cultural capital theory and strategic directions for social marketing interventions. Journal of Social Marketing, 4(2), pp. 94-110. (doi: 10.1108/JSOCM-08-2013-0057)

Anker, T.B. , Kappel, K., Eadie, D. and Sandoe, P. (2012) Fuzzy promises: explicative definitions of brand promise delivery. Marketing Theory, 12(3), pp. 267-287. (doi: 10.1177/1470593112451379)

Anker, T.B. , Sandøe, P., Kamin, T. and Kappel, K. (2011) Health branding ethics. Journal of Business Ethics, 104(1), pp. 33-45. (doi: 10.1007/s10551-011-0887-9)

Anker, T. , Kappel, K. and Sandoe, P. (2010) The liberating power of commercial marketing. Journal of Business Ethics, 93(4), pp. 519-530. (doi: 10.1007/s10551-009-0236-4)

Hastings, G., Brooks, O. , Stead, M., Angus, K., Anker, T. and Farrell, T. (2010) Failure of self regulation of UK alcohol advertising. British Medical Journal, 340, b5650. (doi: 10.1136/bmj.b5650)

Kristensen, D.B., Askegaard, S., Jeppesen, L.H. and Anker, T. (2010) Promoting health, producing moralisms? Advances in Consumer Research, 37, pp. 168-183.

Boysen, T. (2004) Death of a compatibilistic institution. Sats: Northern European Journal of Philosophy, 5(2), pp. 92-104. (doi: 10.1515/SATS.2004.92)

Books

Anker, T. B. (2016) Truth in Marketing: A Theory of Claim-Evidence Relations. Series: Studies in business ethics. Routledge. ISBN 9781138849198

Book Sections

Anker, T. B. (2017) Corporate democratic nation-building: reflections on the constructive role of businesses in fostering global democracy. In: Siebert, S. (ed.) Management Research: European Perspectives. Routledge: New York, NY, pp. 141-156. ISBN 9781138721463

Anker, T. (2013) Power to the people: essay on branding and global democracy. In: Varey, R. and Pirson, M. (eds.) Humanistic Marketing. Series: Humanism in business series. Palgave Macmillan. (In Press)

Anker, T.B. and Kappel, K. (2011) Ethical challenges in commercial social marketing. In: Hastings, G., Angus, K. and Bryant, C.A. (eds.) Sage Handbook of Social Marketing. Sage Publications: London, pp. 284-297. ISBN 9781849201889

Hastings, G., Brown, A.K. and Anker, T. (2010) Theory in social marketing. In: Baker, M. J. and Saren, M. (eds.) Marketing Theory : a Student Text, 2nd Ed. Sage: London, pp. 330-344. ISBN 9781849204651

Anker, T. (2009) Consumers' use and understanding of food labelling. In: Jacobi, A., Jorgensen, K.M. and Jorgensen, J.F. (eds.) Report to the Danish Parliament, Food and Health Committee. Danish Parliament: Copenhagen, pp. 48-52.

Research Reports or Papers

Hastings, G., Brooks, O. , Stead, M., Angus, K., Anker, T. and Farrell, T. (2010) "They'll Drink Bucket Loads of the Stuff": An Analysis of Internal Alcohol Industry Advertising Documents. Project Report. Alcohol Education Research Council.

Stead, M., MacKintosh, A. M., McDermot, L., Anker, T. and Adamson, A. (2009) How Do Young People Engage with Food Branding? Project Report. Institute for Social Marketing, Stirling.

Conference or Workshop Item

Fanous, N., Weishaar, H., Hilton, S. and Anker, T. (2019) Intercultural Comparison of Social and Cultural Factors Shaping Adolescents’ Perceptions of Graphic Health Warnings on Cigarette Packages: the Case of the United Kingdom and the State of Qatar. 6th World Social Marketing Conference, Edinburgh, UK, 04-05 Jun 2019.

Fanous, N., Anker, T. , Weishaar, H. and Hilton, S. (2018) How do UK Adolescents Perceive Graphic Health Warning Labels on Cigarette Packages? A Scoping Study. 18th Annual Conference of the Society for Research in Nicotine and Tobacco Europe (SRNT Europe 2018), Munich, Germany, 06-09 Sep 2018.

Gibb, A. and Anker, T. (2018) Learning by Doing: Design and Delivery of Research-Led Experiential Learning with Commercial Corporations. Applied Learning Conference, Singapore, 25-26 Jan 2018.

Anker, T. and Ratner, R. (2017) You Can Lead a Horse to Water, But Can You Make it Drink? Motivating Research Faculty to Engage in Teaching Innovations. AACSB Associate Deans Conference, New Orleans, LA, USA, 06-08 Nov 2017.

Conference Proceedings

Anker, T. (2016) It’s Called a Lecture Theatre! Reflections on Large-Class Student Engagement. In: CABS Learning, Teaching & Student Experience 2016, 5th Annual Conference, Birmingham, UK, 26-27 April 2016,

Anker, T. , Brennan, L. and Brogaard Kristensen, D. (2015) Truth in social marketing: applying truth frameworks to the strategic evaluation of social marketing campaigns. In: World Social Marketing Conference, Sydney, Australia, 19-21 Apr 2015,

Anker, T. (2014) Consumer dominant semiotics: aspects of an emerging marketing paradigm. In: 43rd EMAC Conference: Paradigm Shifts & Interactions, Valencia, Spain, 3-6 Jun 2014,

Anker, T. (2014) The revolutionary brand! Preliminary thoughts on the potential role of commercial brands in radical political change. In: 9th Global Brand Conference, Hertfordshire, UK, 9-11 Apr 2014,

Anker, T. (2013) Cool diseases! Inequality of health attention in a social marketing perspective. In: World Social Marketing Conference, Toronto, Canada, 21-23 Apr 2013, (In Press)

Siebert, S. and Anker, T. (2012) Discovering new worlds: the transformative power of narrative theories in management. In: Narrative Magic: Transformations Through Story-Telling, Glasgow, UK, 5 Nov 2012,

This list was generated on Mon May 25 17:03:56 2020 BST.

Grants

Anker, T. and Weishaar, H (2016-2020). The effectiveness of fear appeal in anti-smoking campaigns. Lord Kelvin Adam Smith PhD Scholarship (supervisor-led). Award: £136,176.

Macdonald, S., Hilton, S., Robb. K. and Anker, T. (2014) An exploration of the media representation of cancer and its impact on older adults’ understanding of cancer risk and help-seeking behaviour. CRUK: Early Diagnosis Advisory Group. Award: £45,000.


Supervision

Thomas is interested in supervising PhD projects in social marketing, business ethics and value creation.

Current doctoral supervision

Noha Refaie (2016-2022 part time)

Nadia Fanous (2017-2020)

Gary Rubin (2017-2023 part time)

  • "Moral grounding of investment advisor compensation plans"
  • Co-supervisor: Dr Betty Wu

Corinne Fenech (2019-2022)

Completed PhDs

Kaidong Yu (2014-2017)

  • "Consumer coping strategies and food safety". Thesis submitted within 3 years.
  • Co-supervisor: Dr Deirdre Shaw

Parichehr Riahi Pour (2015-2018)

  • "Celebrity endorsement and donation intention in the charity sector"
  • Co-supervisor: Dr Deirdre Shaw

Teaching

Teaching portfolio

Undergraduate

  • Introduction to Marketing
  • Ethics and Business
  • Brand Management
  • Ethics and Political Philosophy

Postgraduate

  • International Marketing Foresight
  • Social Marketing
  • Advanced Normative Theory
  • Publication Strategy for PhD students

MBA

  • Cases and Problems in Marketing
  • Corporate Image and Branding
  • Strategic Foresight
  • Research Methods