Students win global final

Issued: Fri, 15 Mar 2019 13:51:00 GMT

IBM competition finalists

Four Business School students have beaten around 200 teams to win the final of the Universities Business Challenge Worldwide.

Undergraduates Adem Abbas, Adelina Fendrina, Luis Hartl and Alicia Edgar won the last stage of the competition which took place at IBM’s UK headquarters in London in late March.

Their final challenge was to work as a board of directors of a realistic simulated company and make the critical decisions that will affect the company’s performance.

Universities Business Challenge Worldwide runs from October to March and the teams taking part competitively run a series of realistic, simulated businesses.  

The event enables students to develop employability and enterprise skills, build their profile, network and meet leading graduate employers.

The event is the world’s longest established simulation-based competition designed to develop employability and enterprise skills.

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