http://www.gla.ac.uk/ en-us University of Glasgow University of Glasgow no This series of audio podcasts form a web writing workshop developed for internal training purposes, covering: understanding how web users read online; streamlining pages for ease of use; and creating engaging copy. This series of audio podcasts form a web writing workshop developed for internal training purposes, covering: understanding how web users read online; streamlining pages for ease of use; and creating engaging copy. University of Glasgow Corporate Communications 2 Corporate Communications How web users read online and why web is different to print. Presented by Katy McAulay of the University's Corporate Communications office. How web users read online and why web is different to print. Presented by Katy McAulay of the University's Corporate Communications office. http://itunesu.gla.ac.uk/podcasts/training/writingfortheweb/wfw01.mp4 Thu, 18 Aug 2011 09:12:00 BST 04:43 3 Corporate Communications The importance of defining your page and how to do this. Presented by Katy McAulay of the University's Corporate Communications office. The importance of defining your page and how to do this. Presented by Katy McAulay of the University's Corporate Communications office. http://itunesu.gla.ac.uk/podcasts/training/writingfortheweb/wfw02.mp4 Thu, 18 Aug 2011 09:29:00 BST 04:03 4 Corporate Communications How to structure your page and copy effectively. Presented by Katy McAulay of the University's Corporate Communications office. How to structure your page and copy effectively. Presented by Katy McAulay of the University's Corporate Communications office. http://itunesu.gla.ac.uk/podcasts/training/writingfortheweb/wfw03.mp4 Thu, 18 Aug 2011 09:32:00 BST 06:09 5 Corporate Communications Tone of voice and methods to help you engage your audience. Presented by Katy McAulay of the University's Corporate Communications office. Tone of voice and methods to help you engage your audience. Presented by Katy McAulay of the University's Corporate Communications office. http://itunesu.gla.ac.uk/podcasts/training/writingfortheweb/wfw04.mp4 Thu, 18 Aug 2011 09:34:00 BST 02:25 6 Corporate Communications How to present links in your copy. Presented by Katy McAulay of the University's Corporate Communications office. How to present links in your copy. Presented by Katy McAulay of the University's Corporate Communications office. http://itunesu.gla.ac.uk/podcasts/training/writingfortheweb/wfw05.mp4 Thu, 18 Aug 2011 13:26:00 BST 05:45 7 Corporate Communications Before publishing your web page. Presented by Katy McAulay of the University's Corporate Communications office. Before publishing your web page. Presented by Katy McAulay of the University's Corporate Communications office. http://itunesu.gla.ac.uk/podcasts/training/writingfortheweb/wfw06.mp4 Thu, 18 Aug 2011 13:28:00 BST 02:29