Colour Palette
To keep the palette consistent across all the campaign applications, please only use these colours. Please also use at only 100% tint where possible to retain their vibrancy.
- University Blue - PMS 2955, C100 M50 Y10 K53, R0 G55 B101, #003865
- Cobalt - PMS 307, C100 M22 Y2 K18, R0 G117 B176, #005C8A
- Rust - PMS 718, C0 M74 Y100 K8, R190 G77 B0, #9A3A06
- Pillarbox - PMS 200, C3 M100 Y70 K112, R179 G12 B0, #B30c00
- Leaf - PMS 348, C96 M2 Y100 K12, R0 G132 B61, #006630
- Thistle - PMS 241, C30 M100 Y2 K2, R149 G18 B114, #951272
'Join Our' banner
The Join Our banner is a central part of our Postgraduate campaign aesthetic. When using the Join Our message, ensure it is always displayed as the banner graphic.
Please do not try to recreate the banner, change the form or the colour.
Team UofG heart
The Team UofG heart is used widely across the University. This is the Postgraduate specific version with a red banner.
The badge is intended only for use on Postgraduate communications. Please do not try to alter the badge in any way.
Image Holder
When placing images into your design, you can use this image holder shape. This is traced from the outline of the University logo shield. It can be flipped horizontally and used with the curve facing either way.
Typeface
The typography for the Postgraduate campaign uses the University fonts, specifically using Swiss 721 Bold Condensed uppercase for all headings.
Adobe Garamond Pro should be used for all body copy; Swiss 721 Bold should be used for the Team UofG hashtag as well as any mouse type such as footnotes and image credits.
The typographic treatment is an integral part of the campaign aesthetic, so please use the fonts only as outlined.